I'll leave some of my favorite deals in the sale just below, but it's totally worth having a proper gander through Best Buy's full sale to ensure you don't miss a thing. There are discounts on 4K TVs, laptops, games, tech, and a whole lot more.

But the clear standout in the sale kick-off is the Apple AirPods Pro 3, down to $219.99, a $30 reduction from its $249.99 MSRP. Released only a couple of months back, this is the first major discount we've seen on the new premium earbuds.

Unfortunately, it's a one-day-only sort of dealio, and will expire by the end of the day, November 20. So, don't hang around on this one, as there's no certainly it's going to come back.

Discounts on recently released Konami games are another highlight, including Silent Hill f and Metal Gear Solid Delta: Snake Eater, both $20 off and down to $49.99 in the sales. We're expecting other retailers to price match these today, but for now they can only be found at Best Buy.

It's worth checking out Best Buy's Doorbuster deals as well, especially if you're a Plus or Total member. Members get a $5 bonus reward for every $50 spent on Doorbusters, up to $25. That includes $40 off EA Sports games, such as FC 26, Madden NFL 26, College Football 26, and more.

While it's already been live for a few days, it's also still worth mentioning that the Meta Quest 3S 128GB model has dropped to $249, while the 256GB is down to $329.99.

On top of that, Best Buy is throwing in a bonus $50 gift card with your purchase of either headset. Great for those who are looking to play the new Deadpool VR game or Batman: Arkham Shadow.

Best Buy 2025 Black Friday Schedule

Amazon also kicked off its proper Black Friday sales from November 20, so we can expect a lot of price matching going on between the two big retailers in the run up to Black Friday proper on November 28.

For now, the next big wave of discounts lands on November 21, when the PlayStation Black Friday sale finally goes live. Expect Best Buy to mirror almost everything Sony puts on the table, including cuts on PS5 consoles, first and third party games, and accessories.

Nintendo already confirmed its own schedule, with its official Black Friday sale kicking off November 23. Translation, don’t hold your breath for meaningful Switch game discounts before that date. Most of the worthwhile deals you’re seeing right now are coming from GameStop’s early Black Friday push, and while it’s a decent start, the heavier hitters are still a few days out.

If you miss the window in November, Best Buy will roll out its Last-Minute Savings event from December 15 to 24. Sure, it’s an option, but you’re better off wrapping things up earlier. Stores get packed, deliveries get sketchy, and leaving it that late is asking for trouble.

Outside of games and consoles, you’ve probably noticed the LEGO situation is pretty bleak in this first wave of Amazons Black Friday deals. That’s no accident.

The LEGO Store’s own Black Friday event doesn’t actually kick off until the day itself, so Amazon isn’t going to blow out its inventory early. You’ll see a few scattered discounts creep in beforehand, but the real drops should land on November 28.

If you’re hunting for toys in general, keep an eye on Walmart. Its Black Friday sale starts November 25, and that’s usually when the bigger toy markdowns show up. In short, don’t panic about the empty shelves yet, the better deals just aren’t scheduled to hit until next week.

If you want the full breakdown, take a look at the timelines for every major retailer’s Black Friday plans.

Robert Anderson is Senior Commerce Editor and IGN's resident deals expert on games, collectibles, trading card games, and more. You can follow him @robertliam21 on Twitter/X or Bluesky.